About Us

Threadwell Studios is a storytelling and brand strategy collective founded by Savannah Hill and Terri Durdaller, two lifelong communicators with a shared love for meaningful messaging and mission-driven work.

Together, they bring more than two decades of experience spanning journalism, crisis communications, brand development and digital strategy. At Threadwell, they weave narrative and strategy into every project, helping clients clarify their voice and build something that lasts.

Terri is a crisis-tested communications executive and former government spokesperson turned nonprofit leader. From briefing top-tier media during 19 federally declared disasters to helping CEOs shape their public presence, Terri brings unmatched clarity and grit to complex messaging moments. She’s a strategist with newsroom instincts and a talent for turning chaos into clear, compelling brand direction.

Savannah is a creative strategist with deep roots in storytelling, digital content and community communications. With a journalism degree from the University of Florida and a track record of elevating nonprofit and small business brands, she brings warmth, precision and purpose to every message. Her approach is intuitive, people-centered and driven by the belief that the right words can move missions forward.

At Threadwell, strategy and storytelling are inseparable — and every brand has a thread worth following.

Meet the Founders

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  • Founder

    Terri brings over two decades of high-impact communications experience to Threadwell Studios. She’s served as a spokesperson for state government, led crisis comms during more than 19 federally declared disasters and built marketing departments from the ground up. Currently Vice President of Communications at Lutheran Services Florida, Terri is known for her ability to bring clarity to chaos and craft bold, resilient brand messaging.

    Her areas of expertise include crisis communications, media strategy, executive messaging and brand systems. Terri’s ideal day off includes a morning in her garden, an afternoon in bed with a book and an evening with her family playing cards.

Line drawing of a smiling woman with shoulder-length wavy hair, wearing a turtleneck sweater and earrings, with sparkling stars in the background.

  • Founder

    Savannah is a strategist and storyteller with a passion for mission-driven work and message-driven change. A graduate of the University of Florida’s College of Journalism, she blends sharp editorial instincts with a deep understanding of digital strategy and community communication. Her professional background spans nonprofits, agencies and small businesses, all highlighted by her work helping brands clarify their voice and connect with purpose.

    She’s especially drawn to projects rooted in storytelling, brand development and content strategy. When she’s out of the office, you can usually find her planning her next hiking trip with her dogs, rearranging her bookshelves or experimenting with a new pasta recipe.